Terms of Service

Last updated: March 2026

Contents

Welcome to keel. These Terms of Service (“Terms”) govern your access to and use of the keel platform, including our website at onkeel.co.nz, web application, and all related services (collectively, the “Service”). The Service is operated by Samuel Sadler, trading as keel (“we”, “us”, “our”).

By accessing or using the Service, you agree to be bound by these Terms. If you do not agree, do not use the Service.

1. Acceptance of Terms

By creating an account, accessing, or using keel, you confirm that you are at least 18 years of age, have the legal capacity to enter into a binding agreement, and agree to comply with these Terms. If you are using keel on behalf of a business or organisation, you represent that you have the authority to bind that entity to these Terms.

2. Account Registration

To use keel, you must create an account with accurate, current, and complete information. You are responsible for:

  • Maintaining the confidentiality of your login credentials
  • All activity that occurs under your account
  • Notifying us immediately of any unauthorised access at sam@onkeel.co.nz

We reserve the right to suspend or terminate accounts that contain false information or violate these Terms.

3. Subscriptions & Billing

keel offers paid subscription plans billed monthly in New Zealand Dollars (NZD). By subscribing, you agree to:

  • Pay the applicable fees for your selected plan
  • Automatic monthly billing via Stripe until you cancel
  • Fees being non-refundable except where required by New Zealand consumer law

We may change our pricing with 30 days’ written notice. Your continued use after a price change constitutes acceptance of the new pricing. All prices are exclusive of GST unless stated otherwise.

4. Free Trial

New accounts receive a 90-day free trial with full access to all features. No credit card is required to start a trial. At the end of the trial period, you will need to subscribe to a paid plan to continue using keel. We will notify you before your trial ends.

5. Acceptable Use

You agree not to:

  • Use the Service for any unlawful purpose or in violation of any applicable law
  • Upload malicious code, viruses, or harmful content
  • Attempt to gain unauthorised access to the Service or other users’ accounts
  • Use the Service to harass, abuse, or harm tenants or any other person
  • Scrape, crawl, or use automated means to access the Service without permission
  • Reverse engineer, decompile, or disassemble any part of the Service
  • Store or transmit content that infringes on intellectual property rights

6. Intellectual Property

The keel platform, including its design, code, branding, and documentation, is owned by us and protected by copyright and other intellectual property laws. You may not copy, modify, distribute, or create derivative works from any part of the Service without our written consent.

“keel” and associated logos are our trademarks. You may not use them without permission.

7. Your Data

You own your data. All property information, tenant records, financial data, documents, and other content you upload to keel remains yours. We do not claim ownership of your data.

You grant us a limited licence to store, process, and display your data solely to provide the Service. This licence ends when you delete your data or close your account.

You can export your data at any time. Upon account termination, we will retain your data for 30 days to allow retrieval, after which it will be permanently deleted.

For full details on how we handle your data, please see our Privacy Policy.

8. AI Features

keel uses artificial intelligence to assist with maintenance triage, message drafting, compliance information, and general property management queries. By using these features, you acknowledge that:

  • AI-generated content is for informational purposes only and is not legal, financial, or professional advice
  • All AI-drafted content requires your review and approval before any action is taken
  • We do not guarantee the accuracy, completeness, or suitability of AI-generated content
  • You are responsible for verifying AI suggestions and making your own informed decisions
  • Some data may be processed by third-party AI providers (currently OpenAI) — see our AI Disclaimer and Privacy Policy for details

9. Limitation of Liability

To the maximum extent permitted by New Zealand law:

  • The Service is provided “as is” and “as available” without warranties of any kind
  • We do not warrant that the Service will be uninterrupted, error-free, or secure
  • We are not liable for any indirect, incidental, special, consequential, or punitive damages
  • Our total liability to you for any claim arising from the Service shall not exceed the amount you have paid us in the 12 months preceding the claim

Nothing in these Terms excludes or limits liability that cannot be excluded or limited under New Zealand law, including the Consumer Guarantees Act 1993.

10. Indemnification

You agree to indemnify, defend, and hold us harmless from any claims, damages, losses, or expenses (including legal fees) arising from your use of the Service, violation of these Terms, or infringement of any third party’s rights.

11. Termination

You may cancel your account at any time through the billing settings or by contacting us. We may suspend or terminate your account if you:

  • Violate these Terms
  • Fail to pay subscription fees after notice
  • Use the Service in a manner that could harm us or other users

Upon termination, your right to use the Service ceases immediately. Sections regarding data ownership, limitation of liability, indemnification, and governing law survive termination.

12. Governing Law

These Terms are governed by the laws of New Zealand. You submit to the exclusive jurisdiction of the courts of New Zealand for any dispute arising from or relating to these Terms or the Service.

13. Dispute Resolution

If you have a dispute with us, please contact us first at sam@onkeel.co.nz. We will attempt to resolve the dispute informally within 30 days. If we cannot resolve the dispute informally, either party may commence formal proceedings in the courts of New Zealand.

Nothing in this clause prevents either party from seeking urgent injunctive relief.

14. Changes to Terms

We may update these Terms from time to time. We will notify you of material changes by email or through the Service at least 14 days before they take effect. Your continued use of the Service after changes take effect constitutes acceptance of the updated Terms.

15. Contact

If you have questions about these Terms, contact us at: